John Brenne – Geolocalisation, hosting and domain issues
- Local links
- Ip address
- domains
- language
- telling the engine
what makes your site regional ?
- your domain name
- sublevel domains
- country code
- all require local links
you can identify the language with META TAGS (the Lufthansa website does this).
Search Engine and local hosting – any local requirements for hosting to achieve good rankings ? In general not really for most (MSN listed with a yes ? ,meaning there could be a slight competitive advantage)
Kevin Starling – Exalead
- Internationalisation
- Natural language processing
- Per Language
- tokenisation
- lexical entry
- inflection
- automatic morphological analysis (AMA)
- Language detection
- Semantic processing
Semantics deployed – used to identify content in my language – extract related terms to match related terms – taxonomy.
Search Process
Structural analysis
word matching
Query strings have an average of 1.6 words – difficult to identify the language. Navigational queries are a dialog.