Het Financieele Dagblad, the leading financial newspaper in the Netherlands, reports that a study by CoolBranding has given Google top spot for being not only the leading site in the Netherlands – but also the ‘strongest’ brand. Second was Ipod followed by Nike, Nokia and BMW. Microsoft was the winner last year and has been reduced to 10th place.
A nice Christmas present for the Google team!
One Response
I’m quite surprised that some very established Dutch brands have dropped from the top-10. A shame really, but good going for the other brands.