A study done by Nordic eMarketing in Iceland last October showed that Google had 79% market share with Leit.is a local player with close to 9%. Another study done this March showed that Google has reached the 80% mark and Leit has gone to over 10%. The study was done for the first book in Icelandic on Internet Marketing published in December last year.
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Kristjan Mar Hauksson
Latest posts by Kristjan Mar Hauksson (see all)
- The rising need for linguistic adaptation - September 13, 2012
- International companies should embrace the hreflang tag - April 11, 2012
- Do you know what consumers expect from your brands? - November 2, 2011