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MIVA announces significant new channels in Germany

By Andy Atkins-Kruger on August 16, 2005

Miva has announced a deal with Quality Channel which means its sponsored links will be shown on www.spiegel.de; www.sueddeutsche.de and www.manager-magazin.de giving the network a signifcant and strategic boost in Germany. Spiegel has a wide reputation as the leading ‘serious’ German business weekly magazine.

The deal also extends MIVA to www.f1total.com the German-speaking Forumla1 web site as well as; www.vogue.com and www.GQ.com.

MIVA German country manager Wolfhart Fröhlich says, “The high quality editorial offering of the Quality Channel is an ideal extension of our established partner network and represents a rich source of traffic for our advertisers. Our partners benefit from new pay per click ads which are delivered automatically – but which are also edited for quality and relevance by our Editorial team. ”

MIVA has a team of linguists which look after their European network and is a strong point of the organisation.

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Andy Atkins-Kruger

CEO at Webcertain
Andy is the CEO of Webcertain. He is a trained linguist with 20 years of experience in international marketing, having helped major brand leaders with their advertising and public relations projects on five continents. Webcertain has been operating multilingual search marketing campaigns for over 15 years and is one of few agencies which only deal with international campaigns; the company doesn't deal in single market projects. Andy speaks regularly at conferences around the world.

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