SMX just launched that they will do an event in Stockholm 30th of Oct and 1st of Nov. this will be right after the emetrics two day event, so I am sure people might be able to buy a ticket for all four days if they are really eager to get started in search and good analytics!
It will be the first event SMX will do in the Northern parts of Europe and it will be hosted by Chris Sherman.


The impact of Hofstede’s cultural dimensions in marketing
Introduction If your company is targeting international markets, then it is essential that you tailor your marketing campaigns to the local culture of each market. Culture profoundly affects the way
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They will also be in London about two weeks later – on Nov 15th -16th 2007. More info http://www.prlog.org/10016327-search-marketing-expos-come-to-europe.pdf
Great to see them in Europe. They are in the leading edge.
Here are the Search Marketing Expo Events To Date
SMX West joins the growing list of Third Door Media events. The company is producing a series of vertical market and country-specific events in 2007. Those events are:
SMX Advanced – Seattle, WA, June 4 & 5
SMX Local & Mobile – Denver, CO, October 1 & 2
SMX Social Media – New York City, October 16 & 17
SMX Stockholm – Stockholm, Sweden, October 31 & November 1
SMX Travel @ PhoCusWright – Orlando, FL November 12 & 13
SMX London – London, England, November 15 & 16
I agree with Nuno. I would also want to ad that Stockholm is one of the most beautiful cities in the world (beside Reykjavik of course) and is worth the visit.
And shortly thereafter it’s time for Internet Marketing Conference that also covers all aspects of Internet marketing as well as web analytics.
http://www.internetmarketingconference.com
I know Emetrics to be a good event but don’t know about SMX.
The other thing to remember is that the producers of SMX and Emetrics know many things but not the Swedish/Scandinavian market. Do they have the contacts needed to make the events successful? I don’t know.
I know that SMX has back-up from people in the SEO/SEM industry both in Sweden, Norway, Denmark and Iceland in regards of internal internet marketing. But this has also to do with marketing abroad, taking Scandinavian products and services and using the Internet to market them. As much as I know of Chris and Danny they can absolutely pass that knowledge on to people attending.