Global Marketing News – 20th July 2017
Snapchat has released a new video advertising tool for its platform, research has found that Japanese mobile users are unlikely to use contactless payment apps, and Amazon is looking to launch its own independent messaging service.
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Gemma Houghton
Director of Marketing at Webcertain
Gemma has worked in international search marketing for over 15 years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programmes Webcertain’s International Search Summit and International Social Summit, Barcelona-based conferences focusing on international and multilingual digital marketing. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Management and Leadership from the Chartered Management Institute, and a BA joint honours degree in French and German.
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