Facebook Top Ads: A Global Comparison
As a significant social media mogul, Facebook provides a prevalent means of advertising for countries all over the world, and being able to view the ads that are being run globally can prove to be quite revealing. Many assorted types of businesses and entities utilize Facebook as a marketing tactic most likely due to the […]
New international advertising opportunities for social marketers
According to LinkedIn’s 2012 second quarter results, US revenue represented 65% of the company’s total revenue, while international markets accounted for the remaining 35%. This gap, however, might be narrowed in the near future as the world’s largest professional network yesterday announced that it now offers advertising on its platform in 17 new languages, including […]
Highlights Of Google's Q2 2012 International Performance
Yesterday, Google announced its Q2 2012 financial results. Find below a brief overview of Google’s international performance (note that when subtracting Motorola revenues ($1.3 billion) from the figures, revenues amount to $10.9 billion): Revenue from the U.S. was up 20% year-on-year to $5 billion. Non-U.S. revenue accounted for 53% of Google’s total revenue or almost […]
Twitter Rolls Out Advertising Solutions Globally
Twitter will roll out its advertising products across 50 countries in 2012, in order to generate more revenue from the microblogging platform which now has 140 million global users. Currently its portfolio of products – Promoted Accounts, Promoted Tweets and Promoted Trends – is only available in the US, UK and Japan but Latin America […]
International Search Mistakes: All Markets Are Not The Same
International SEO, Geo-targeting, Global Search Trends, International PPC and Multilingual Video Optimisation are just some of the sessions on offer at the International Search Summit London on November 24th. Targeted at international marketers, the Summit focuses on the topics, issues and challenges involved in creating and managing search and social media campaigns in multiple markets […]
Korean Mobile Messenger App To Take On Twitter and Facebook
Kakao Talk, a Korean Mobile Messaging App, is to launch an aggressive international campaign to grow its subscriber base and compete with global giants Facebook and Twitter. The free messaging service, which currently has 9 million subscribers in South Korea, and a further 1 million around the world, is compatible with Apple and Android Operating […]
International Search In San Jose: Last Chance For Early Bird Booking
The early bird rates for the International Search Summit @ SMX West will expire on Saturday February 5th – so register now to join us in San Jose. The Summit will follow SMX West on March 11th, with a full day of sessions focusing on the issues and challenges of running search and social campaigns […]
Yandex Head Of Advertising Crowned Medallion Speaker In Seattle
Eugene Lomize, Head of Advertising Technologies at Russian search engine Yandex was voted the Medallion Speaker at the International Search Summit in Seattle. The award is voted for by delegates at the event, and is designed to recognise the speaker whom the attendees believe made the best contribution to the day and delivered the best […]
The WebCertain Search And Social Report 2010: Free Download
‘The WebCertain Search and Social Report’ has been published today and gives an insight into the search and social media trends in over 20 global markets. It looks at which search engines and social media sites are popular with users in a range of countries, providing readers with a overview of the online landscape in […]
Asia Is Fastest Growing Global Region for Twitter
A recent study by Semiocast has shown that more tweets now originate from Asia than any other region. 37% of Tweets are made in the region, an increase of 5.5% from March this year, while North America has seen a drop of 7% to just 31%. The USA is still the country producing the most […]