In the unlikely event that you’re targeting the 63-letter German keyword Rindfleischetikettierungsüberwachungs- aufgabenübertragungsgesetz, keep an eye on its search volume over the coming months. Because what is widely acknowledged by linguists as the longest “authentic” word in the German language … Read More
You could be forgiven for running a mile when stumbling upon Google’s rel=”alternate” hreflang=”x” annotation. The name alone sounds quite daunting, doesn’t it? But fear no more. Multilingual web marketing agency Webcertain has created an exhaustive and NON-technical 40+ page guide … Read More
At the International Search Summit London next week, Bastian Grimm will be tackling the topic of schema.org and discussing its international implementation and benefits. In a preview to the event, he gives us some insight into what he will be … Read More
The International Search Summit London is fast approaching, and before the event, we are talking to some of the speakers about their sessions at the event, as well as international search marketing in general. Up first is Aleyda Solis, International … Read More
Are you already catering to an international audience? Or maybe you’re contemplating international expansion as a means to grow your business? Whichever is the case, there’s a multitude of factors that come into play when you’re operating globally. Here are … Read More
Targeting international markets is now common practice for many brands, with the opportunities for growth overseas just too big to ignore. With a website in 16 languages, SurveyMonkey is one such company and Online Marketing Manager Eli Schwarz is responsible … Read More
Over and over research shows that the top 3 listings on search engine result pages receive significantly more clicks than listings down the ladder. Shocker, I know. But while top rankings on search engines are absolutely vital for online brand … Read More
Digital Marketing has become the buzz word in Australia over the past 3 months. Nearly every large company have now suddenly hired “digital marketing co-ordinators” to deal with the every day SEO practices and search activities for a business. Many … Read More
Based on previous data provided, the market online in Australia for search and SEO is extremely under developed. Most large companies are not putting a massive focus to online spending and unfortunate as this is to state, that a lot … Read More
Well, assuming that you have a rough indication of the way Naver works, you will know that the top results are very often not actually websites. Instead they are things that Naver returns from its own internal sources, such as … Read More
Mobile web growth is highest in Asia, Asia will lead the global e-commerce market, China has the world’s most internet users: The headlines focusing on the growth and potential for online businesses in Asia are never ending. More and more Western organisations are choosing … Read More
The latest International Search Summit, which took place in Seattle at SMX Advanced last week, featured a wide range of speakers from brands, agencies and search engines, all sharing insights into international search marketing. Here are just a few of … Read More
If you’re working in search marketing, chances are you will have come across Bas van den Beld and his blog, State of Search (and if not, visit www.stateofsearch.com!). Bas is a regular speaker at the International Search Summit and ahead … Read More
Last week’s International Search Summit in Munich provided a wide range of in-depth quality sessions on international SEO, PPC and social media. Many of the recent developments and challenges that the international SEO community is currently facing were addressed at … Read More
….and will learn at the International Search Summit @ SMX West The International Search Summit provides training, advice and insight to those working in the challenging discipline of international digital marketing. Here are just 10 things that anyone involved in … Read More
