YouTube Amplifies Ad Spend In Germany To Counter Copyright Issues
On the face of it, it may not seem as though YouTube would really have the dire need for any PPC efforts given it is a go-to website and household name for many. However, YouTube’s impressive scale and impact across various markets also mean that it has become a prime target for IP rights holders […]
Spain: Why Is Online Ad Spending Prospering Amid An Economic Downturn?
Spain remains the European country with the highest unemployment rate, currently standing at 22.9 percent. Often, marketing budgets stand first in line to get squeezed whenever companies are facing tough times, but despite deep economic crisis in Spain, online ad spending has grown significantly in the past two years and is expected to march on […]