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Webcertain joins global market leader TransPerfect

Webcertain is now a TransPerfect company! It was very exciting to see this news announced this week and to be part of the world’s largest translation and language solutions provider.

Webcertain has thrived as an independent agency for over 20 years, growing a portfolio of global brand clients, many of whom have been with the company for over 10 years and finding not just any partner, but the right partner was absolutely crucial to ensure the continued success of the business for the next 20 – and beyond!

That is what we found in TransPerfect – and why we are so thrilled to have joined them.

So, what does it mean for Webcertain Group, and why is it so exciting?

Webcertain stays as Webcertain

There won’t be a rebrand. We won’t be restructuring. We won’t be losing any of our team or changing how we work with our clients.

Webcertain will operate as it always has done; delivering digital marketing solutions for global brands and running International Search Summit events and webinars to support marketers navigating the challenges of international campaigns and running global websites.

More opportunities for our clients

Our clients will continue receiving the same service they always have, but as part of the TransPerfect family, they will have access to an even broader range of services to support international growth and drive sales.

TransPerfect is a leader in delivering language solutions at scale and its GlobalLink technology enables thousands of brands worldwide to efficiently manage and automate their website localisation. We’ll be able to learn from them and continue to develop and integrate our own Global Central technology and processes to create even more value for our customers.

Expanding TransPerfect’s skillset

In any good relationship, there has to be benefits on both sides and Webcertain brings its many years of digital marketing expertise to the table. While boasting an impressive array of language and technology businesses, TransPerfect hasn’t before acquired a digital marketing business. CEO Phil Shawe says, “We are seeing a sizable increase in the need for culturally- and market-specific digital marketing strategies”, which is the core of what Webcertain offers.

Coupled with its well-established International Search Summit event series, our Webcertain team can enhance the knowledge and skills available to TransPerfect customers operating internationally.

Shared goals and culture

Most importantly, Webcertain and TransPerfect align in goals and culture. There is a shared ambition for growth, for delivering market-leading solutions and service and for developing and nurturing talent within the team.

So, whether you work with or at Webcertain, attend our events and webinars or subscribe to our content, there are exciting times ahead. Watch this space!

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Gemma Houghton

Director of Marketing at Webcertain
Gemma has worked in international search marketing for over ten years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programmes Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing which runs across Europe and the US. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Management and Leadership from the Chartered Management Institute, and a BA joint honours degree in French and German.

One Response to Webcertain joins global market leader TransPerfect

  1. Norma Foster says:

    Congratulations again Gemma – such a great combination and wishing you all every success.

    best wishes

    Norma

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