ComScore has released The ComScore 2010 Europe Digital Year in Review which covers 18 European countries and gives an insight into digital trends in individual markets and the region as a whole. The complete report is available for downloaded but I have summarised some of the key findings here: Users
Eastern Europe, The Middle East and Africa are all regions that are rapidly developing when it comes to web use and becoming increasingly popular targets for global organisations. We speak to Google’s Steffen Ehrhardt ahead of the International Search Summit Munich to find out more about targeting these emerging markets,
The Yahoo! and Microsoft Search Alliance is finally coming to fruition with marketers and advertisers in Europe beginning to feel the effects of the partnership in early 2010. In advance of his session at the International Search Summit Munich on April 4th, Microsoft’s Cedric Chambaz, gives an insight into the
Overcoming language barriers is one of the greatest challenges for any business targeting an international audience, particularly in the social space where multiple conversations are happening on multiple platforms in multiple languages all the time. Here we talk to Jani Penttinen, founder of multilingual community Xiha about how he has
The early bird rates for the International Search Summit @ SMX West will expire on Saturday February 5th – so register now to join us in San Jose. The Summit will follow SMX West on March 11th, with a full day of sessions focusing on the issues and challenges of
I would hazard a guess that at least 99% of people reading this post will have a LinkedIn profile, and I would put money on the likelihood that your connections will not be limited to people in your own organisation, your own city or even your own country. With over
There are only two days left to book your place at the International Search Summit @ SMX West at the Super Early Bird Booking rate. The Summit, being held on Friday March 11th, takes key search and social media topics and studies them from an international and multilingual angle, providing
The sixth International Search Summit London has been and gone. And it was a very international event, with over half of the speakers coming from non-English speaking countries, and only 3 speakers from the UK. As is now customary at International Search Summit events, the delegates voted at the end
Everyone is talking about social media, and many companies are actively participating in it. But with so many channels, tools and techniques available are global brands making the most of it and is it an effective marketing tool. We’ve asked Massimo Burgio, a global search and social expert where companies
China’s leading search engine Baidu will be joining Russian market leader Yandex and Middle Eastern search engine Ayna at the International Search Summit London on 28th October. Senior Product Manager for Baidu, Min Cui, will be speaking on the Chinese search market and giving delegates insights into how marketers can