Google has opened www.google.is as a regional version of their search engine. They seem to be recognizing Iceland as a viable market even though it’s small. They have even made Picasa in Icelandic – http://picasa.google.com/intl/is/!
The impact of Hofstede’s cultural dimensions in marketing
Introduction If your company is targeting international markets, then it is essential that you tailor your marketing campaigns to the local culture of each market. Culture profoundly affects the way
Elin Box
March 4, 2025
