The most popular 25 languages of multilingual-search.com in 2007 in terms of the percentage of the website’s visitors are:
- English (United States) 45.73%
- English (United Kingdom) 19.56%
- English 3.28%
- French 3.12%
- German 2.80%
- Spanish 2.17%
- Russian 1.77%
- Italian 1.31%
- Japanese 1.30%
- Swedish 1.26%
- Chinese (China) 1.26%
- Dutch (Netherlands) 1.24%
- Portuguese 1.05%
- English (Australia) 1.00%
- Bulgarian 0.91%
- English (Canada) 0.86%
- Hebrew 0.76%
- Greek 0.71%
- Portuguese (Brazil) 0.68%
- Polish 0.61%
- Turkish 0.61%
- Korean 0.60%
- Danish 0.47%
- Chinese (Taiwan) 0.37%
- English (Ireland) 0.36%
Surprisingly, the most dramatically increasing languages of visitors (below) to the website are Thai- and Portuguese-speakers, as well as Spanish. Here is the complete list where the percentages show the increases in percentage terms between 2007 and 2006. Russian appears low on the list because we also had large numbers of Russian visitors last year – as well as this year – so the change is not so dramatic!
- Thai 2850.00%
- Portuguese 1709.09%
- Spanish (Mexico) 1325.00%
- Spanish (Venezuela) 1200.00%
- Hebrew 1169.23%
- Ukrainian 1100.00%
- English (Ireland) 985.71%
- Arabic (U.A.E.) 900.00%
- Arabic (Saudi Arabia) 880.00%
- Hungarian 875.00%
- Hong Kong 866.66%
- Turkish 833.33%
- Swedish 783.87%
- Polish 656.25%
- Slovenian 600.00%
- English (New Zealand) 575.00%
- Chinese (Taiwan) 572.72%
- Arabic (Egypt) 550.00%
- Serbian 500.00%
- English (United Kingdom) 462.62%
- Czech 458.33%
- Romanian 400.00%
- Lithuanian 400.00%
- Spanish (Costa Rica) 400.00%
- Italian 372.41%
- French (Canada) 350.00%
- English (Canada) 332.25%
- Spanish (Argentina) 320.00%
- Icelandic 310.00%
- French (Belgium) 300.00%
- Finnish 282.35%
- Farsi 266.66%
- Spanish 256.66%
- French 248.35%
- Portuguese (Brazil) 243.24%
- Japanese 242.10%
- English (United States) 224.68%
- Norvegian 204.54%
- German (Switzerland) 190.90%
- German 184.57%
- English 181.70%
- English (Australia) 180.00%
- Chinese (China) 177.33%
- Greek 160.78%
- German (Austria) 160.00%
- Arabic (Jordan) 150.00%
- Dutch (Belgium) 142.10%
- Bulgarian 140.25%
- Dutch (Netherlands) 131.77%
- Catalan 128.57%
- English (South Africa) 114.28%
- Korean 112.69%
- Danish 106.52%
- English (Trinidad) 100.00%
- Estonian 25.00%
- Russian 6.17%
Note that multilingual-search.com is promoted via organic results of search engines – not through any pay-per-click campaigns which could strongly distort the figures.
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Andy Atkins-Kruger
CEO at Webcertain
Andy is the CEO of Webcertain. He is a trained linguist with 20 years of experience in international marketing, having helped major brand leaders with their advertising and public relations projects on five continents. Webcertain has been operating multilingual search marketing campaigns for over 15 years and is one of few agencies which only deal with international campaigns; the company doesn't deal in single market projects. Andy speaks regularly at conferences around the world.
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Cool to see the Portuguese increase. I wonder if I should start posting in Portuguese, instead of English…