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Amy Chan

Social Media Specialist of Webcertain

Amy is a Social Media Specialist at Webcertain. She is an alumna of the Hong Kong University of Science and Technology, where she majored in Marketing and Operations Management. Following graduation, she dived into the world of marketing, starting her journey as a Marketing Executive in local startups, before making her mark in international companies. These experiences have been instrumental in shaping her expertise in digital marketing campaign management. Amy’s diverse background, coupled with her education and professional experiences, positions her as a versatile and adept professional in the ever-evolving landscape of digital marketing. Originally from Hong Kong, Amy is now based in Japan.

Elin Box

Content Marketing Manager of Webcertain

Elin is a Content Marketing Manager at Webcertain. She is responsible for Webcertain’s Self-learning platform, producing in-depth guides on a range of international digital marketing topics. She also helps run the Webcertain blog and is the writer of the Webcertain search and social report, an annual report summarising digital marketing best practices in over 50 countries. She is passionate about educating and empowering people to make the best decisions for their business and is proud to help share Webcertain’s wealth of digital marketing knowledge with the world. Elin is from the UK.

Jaein Lee

Social Media Specialist of Webcertain

Jaein is a Social Media Specialist at Webcertain. She started her career whilst at university, as a journalist for an interview magazine. After graduating with a degree in Sociology and Fashion Design & Merchandising, she worked as a digital marketer working in various fields, including fashion, travel and online media. At the same time, she continued creating content as a freelance writer. By joining Webcertain, she is developing her skills as a global marketer who specialises in managing social media and influencer marketing. Jaein was born and lives in Seoul, South Korea.

Feras Qasas Martin

Performance Growth Manager of Webcertain

Feras is a Performance Growth Manager at Webcertain. He has over 15 years of experience in marketing and technology. He has worked for telecoms and marketing companies including Vodafone, Telefonica (O2) and Croud, as well as charities such as Save the Children and Plan International. He has worked as a Sales Manager, QA Engineer, PPC Manager and Business Strategy Analyst. Originally from Spain, Feras now lives in Wales.

Sivan Hu

Social Media and Influencer Marketing Executive of Webcertain

Sivan is a Social Media and Influencer Marketing Executive at Webcertain. She holds a degree in Product Design and early on realised her particular interest in market research. As a result, she pursued a career in audience marketing, helping clients develop customised social media strategies and campaigns to win customers’ recognition on social platforms, using her exceptional research and analysis skills. Originally from Shanghai, China, Sivan now lives in the UK, and her cross-cultural background has taught her to appreciate the value of individuality. She firmly believes that understanding the target audience’s needs is the key to creating personalised and emotional content that truly resonates with customers.

Miren Massó

Account Executive of Webcertain

Miren is an Account Executive at Webcertain. A marketing and advertising enthusiast, she has experience working in digital marketing, communication and creative agencies. She is passionate about brand storytelling and enjoys managing projects and implementing new ideas, as well as keeping up to date with the latest industry trends. Originally from Spain, Miren speaks Basque, Spanish, English and French.

César Gonçalves

Business Solutions Team Leader of Webcertain

Experienced in working with clients from across the globe, César’s goal is to provide holistic multi-channel digital strategies, tailored to each client and each target market. With a strong and multidisciplinary background, he holds a BA in International Relations and an MA in Marketing. He is always keen to learn more about new trends in international digital marketing and how they might impact the industries his clients operate in, so he can help them stay ahead of the curve. Originally from Portugal, César now lives in the UK.

Anlieka Marconi

Audience Marketing Team Leader of Webcertain

A storyteller at heart, Anlieka has a degree in film making and joined the Webcertain team in 2018 to explore new ways of storytelling through social media. Working closely with the Global Manager of Audience Marketing, she helps clients create both organic and paid campaigns on various international social media platforms. She also conducts research into different international online markets and enjoys writing creative and engaging copies for brands and companies to help them tell their stories. Anlieka was born in the Netherlands, to Indonesian parents and has lived in the UK since 2015.

Sanja Markovic

Senior SEO Specialist & Assistant Manager of Webcertain

Sanja is a Senior SEO Specialist & Assistant Manager at Webcertain and has worked in SEO since 2015. She conducts SEO audits and creates SEO strategies, always having in mind the most innovative and most effective solutions. She is passionate about creating content strategies and new methodologies for content optimisation. Sanja speaks Serbian, English and Spanish, and is familiar with the basics of Chinese. Originally from Serbia, Sanja now lives in Spain.

Giuseppe Pezzullo

Global Business Manager of Webcertain

Giuseppe joined the Webcertain family at the beginning of 2022 and since then has been helping clients to prosper, endeavouring to get them excellent results across all digital marketing channels. He is an innovative communication strategist who loves using his digital marketing expertise to transform brand communications to drive bottom-line results. He holds an MA in Marketing and Data Analysis from the Birkbeck University in London. Originally from Italy, Giuseppe lived for many years in the UK, and is now based in Spain. He speaks English, Italian and Spanish.

Zanna Spink

Team Leader and Senior Account Manager of Webcertain

Zanna has been working in the digital marketing field since gaining a university degree in Computer Science and Engineering. She is a real people person, and her career in client services successfully marries her personality to her knowledge. With more than 15 years’ experience in marketing in B2B and B2C with companies operating worldwide, Zanna enjoys keeping up-to-date with the latest trends and best practices, developing the digital marketing strategies contributing to her clients’ success together with them, and coordinating projects to make their fulfilment possible. Zanna is originally from Latvia, and now lives in the UK.

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