Elin Box
Elin is a Content Marketing Manager at Webcertain. She is responsible for Webcertain’s Self-learning platform, producing in-depth guides on a range of international digital marketing topics. She also helps run the Webcertain blog and is the writer of the Webcertain search and social report, an annual report summarising digital marketing best practices in over 50 countries. She is passionate about educating and empowering people to make the best decisions for their business and is proud to help share Webcertain’s wealth of digital marketing knowledge with the world. Elin is from the UK.
Maja Morawska
Maja is a Web Development Project Manager at Webcertain. With seven years of experience in account and project management, she has a solid understanding of marketing and a passion for problem solving and analytics. She has also completed a Level 6 Diploma in Professional Marketing from the Chartered Institute of Marketing. In her role, she leverages her expertise in digital marketing, content creation, SEO and PPC to provide holistic web development projects and support clients with building websites which deliver results. Maja was born in Poland and moved to the UK with her family in 2007.
César Gonçalves
Experienced in working with clients from across the globe, César’s goal is to provide holistic multi-channel digital strategies, tailored to each client and each target market. With a strong and multidisciplinary background, he holds a BA in International Relations and an MA in Marketing. He is always keen to learn more about new trends in international digital marketing and how they might impact the industries his clients operate in, so he can help them stay ahead of the curve. Originally from Portugal, César now lives in the UK.
Daiana Damacus
Daiana has spent the last nine years working with social media marketing, influencer marketing, online research and content marketing. This has made her realise the importance of knowing your target audience for all areas of digital marketing. Daiana has worked in all four languages she speaks, with companies from across the world. She loves putting creativity into social and content campaigns, but believes that relevancy has more weight than trends when it comes to successful campaigns. Originally from Romania, Daiana now lives in the UK.
Sivan Hu
Sivan is a Social Media and Influencer Marketing Specialist at Webcertain. She holds a degree in Product Design and early on realised her particular interest in market research. As a result, she pursued a career in audience marketing, helping clients develop customised social media strategies and campaigns to win customers’ recognition on social platforms, using her exceptional research and analysis skills. Originally from Shanghai, China, Sivan now lives in the UK, and her cross-cultural background has taught her to appreciate the value of individuality. She firmly believes that understanding the target audience’s needs is the key to creating personalised and emotional content that truly resonates with customers.
Carmen Aragones
Carmen is a Marketing and Event Executive at Webcertain. She holds a BA in Advertising and Marketing Management from Lancaster University. She is passionate about digital marketing and enjoys brainstorming new ideas to create unique campaigns. Originally from Spain, Carmen has been living in the UK since 2020.
Sanja Markovic
Sanja is a Senior SEO Specialist & Assistant Manager at Webcertain and has worked in SEO since 2015. She conducts SEO audits and creates SEO strategies, always having in mind the most innovative and most effective solutions. She is passionate about creating content strategies and new methodologies for content optimisation. Sanja speaks Serbian, English and Spanish, and is familiar with the basics of Chinese. Originally from Serbia, Sanja now lives in Spain.
Elly Kang
Elly is a Performance Marketing Manager at Webcertain. With a background in digital marketing, she has managed PPC campaigns for several major corporations. She has experience working across various APAC advertising platforms including Google, Naver, Yahoo and Kakao. She has lived and worked in both the UK and South Korea, the latter of which is where she now resides. Elly’s journey reflects her adaptability and expertise in navigating the dynamic landscape of performance marketing across diverse cultural contexts.
Jaein Lee
Jaein is a Social Media Specialist at Webcertain. She started her career whilst at university, as a journalist for an interview magazine. After graduating with a degree in Sociology and Fashion Design & Merchandising, she worked as a digital marketer working in various fields, including fashion, travel and online media. At the same time, she continued creating content as a freelance writer. By joining Webcertain, she is developing her skills as a global marketer who specialises in managing social media and influencer marketing. Jaein was born and lives in Seoul, South Korea.
Amy Chan
Amy is a Social Media Specialist at Webcertain. She is an alumna of the Hong Kong University of Science and Technology, where she majored in Marketing and Operations Management. Following graduation, she dived into the world of marketing, starting her journey as a Marketing Executive in local startups, before making her mark in international companies. These experiences have been instrumental in shaping her expertise in digital marketing campaign management. Amy’s diverse background, coupled with her education and professional experiences, positions her as a versatile and adept professional in the ever-evolving landscape of digital marketing. Originally from Hong Kong, Amy is now based in Japan.
Feras Qasas Martin
Feras is a Performance Growth Manager at Webcertain. He has over 15 years of experience in marketing and technology. He has worked for telecoms and marketing companies including Vodafone, Telefonica (O2) and Croud, as well as charities such as Save the Children and Plan International. He has worked as a Sales Manager, QA Engineer, PPC Manager and Business Strategy Analyst. Originally from Spain, Feras now lives in Wales.
