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facebook-messenger-ads-01022017
Gemma Houghton

Facebook Tests Ads On Messenger

Global Marketing News – 1st February 2017 Facebook has begun testing an advertising system on Messenger, Chinese New Year has brought about the launch of new augmented reality games, and PayPal has seen huge success on mobile. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital

alibaba-success-27012017
Gemma Houghton

Alibaba Saw Huge Success In 2016

Global Marketing News – 27th January 2017 Alibaba has announced huge levels of success in 2016, Google has released its call reporting tool in India and South Africa, and Snapchat is helping to expand influencer marketing in Germany. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with

eu-ecommerce-habits-24012017
Gemma Houghton

European Ecommerce Habits Revealed

Global Marketing News – 24th January 2017 A survey has revealed Europeans shoppers’ online habits, the South East Asian mobile gaming industry has seen huge growth, and data-collection controversy is surrounding a new selfie app. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

app-downloads-india-china-19012017
Gemma Houghton

Apps On The Rise In The East

Global Marketing News – 19th January 2017 App downloads are exploding in India and China, Snapchat is forecast to be a danger to Facebook advertising, and Komplett has set its eyes on becoming a Nordic Amazon. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing

google-interstitial-ad-penalty-16012017
Gemma Houghton

Google introduces penalty for interstitial ads

Global marketing news – 16 January 2017 Google has launched an interstitial ad penalty system, the EU Is considering removing cookie banners, and research has shown that French millennials are concerned about a brand’s ethics. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

russia-bans-linkedin-11012017
Gemma Houghton

Russia Blocks LinkedIn In App Stores

Global Marketing News – 11th January 2017 LinkedIn has been removed from all Russian app stores, South Koreans prefer native social media platforms, and WeChat has launched its “mini-programs” app feature. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

amazon-south-east-asia-06012017
Gemma Houghton

Amazon To Launch In Singapore

Global Marketing News – 6th January 2017 Amazon is to launch in Singapore, putting it head-to-head with Alibaba-owned Lazada in South East Asia. Tencent has signed a deal to encourage user generated content in Thailand. And new research has demonstrated the need for a fine balance in influencer marketing. Visit Webcertain.tv to

turkey-censorship-03012017
Gemma Houghton

Turkey Tightens Online Censorship

Global Marketing News – 3rd January 2017 The Turkish government has increased its censorship regulations, the US has labelled Taobao a ‘notorious’ marketplace, and Amazon has seen larger than expected Echo sales over Christmas. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

data-collection-2016
Gemma Houghton

Data Collection Changes In 2016

Global Marketing News – 20th December 2016 We look at how data collection has changed in 2016, data use controversy, and new international privacy laws, including changes from WhatsApp and the EU. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

european-retailers-amazon-15122016
Gemma Houghton

European Retailers Take On Amazon In Home Markets

Global Marketing News – 15th December 2016 European retailers have begun to take on Amazon, Baidu has relaxed its advertising rules, and Walmart has invested in Mexican ecommerce. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.