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Cal O'Connell

Cal has been the Lead Videographer at Webcertain for nearly seven years, creating a whole range of digital video content. As his main passion, and with over ten years of experience, he also has a hand in making feature films, short films and other online content, as well as providing his voice (and sometimes his face) to videos. In addition to Webcertain’s content, he also plays a part in creating content for a wide selection of our clients!
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Baidu Faces Fresh Legal Battle

Global Marketing News – 12th April 2017 The Chinese search engine Baidu is facing a fresh legal battle, Google has been working to get rid of fraudulent listings on its Google Maps service, and the majority of brands in Germany … Read More

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Bing Tests Chatbots In Search Results

Global Marketing News – 7th April 2017 Bing is testing a chatbot in some of its search engine results pages, Amazon has launched a new B2B ecommerce website in the UK, and Google has launched its offline video app YouTube … Read More

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WeChat To Expand Into Europe

Global Marketing News – 4th April 2017 The popular Chinese social media platform WeChat is starting to expand into the European market, Pakistan is developing a new nationwide policy to attract foreign investment in its ecommerce market, and cross-border ecommerce … Read More

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WeChat Rolls Out Data Analytics Tool

Global Marketing News – 30th March 2017 WeChat has launched a new data analytics tool, new industry standards have been suggested for mobile and desktop advertising, and research has found the benefits of ecommerce explainer videos. Visit Webcertain.tv to watch the full bulletin or to … Read More

Google Extremism Ad Row Spreads To The US

Global Marketing News – 27th March 2017 Google’s ad controversy has spread to the US, Amazon’s move into Singapore has hit a wall, and Instagram now has 1 million advertisers. Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews … Read More

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Brands Pull Google Ads Over Extremism Row

Global Marketing News – 22nd March 2017 Google is beginning to see the repercussions of its recent extremist advert controversy, Naver has launched its own internet browser, and Quebec is set to invest in its retail market’s digital transition. Visit Webcertain.tv to watch … Read More

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China’s Strict Online Censorship Laws Come Under Fire

Global Marketing News – 14th March 2017 A Chinese official has criticised the country’s stern censorship laws, Facebook is looking to further push visual content, and the European Commission has identified the most digitally advanced countries in the EU. Visit Webcertain.tv to watch … Read More

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Twitter Introduces Guaranteed Video Ads

Global Marketing News – 13th March 2017 Twitter has started offering guaranteed video ads to some advertisers, the number of internet users in India is set to hit 450 million by June 2017, and Pinterest has acquired the human-powered search engine … Read More

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Amazon And Alibaba Battle It Out In India

Global Marketing News – 9th March 2017 Indian ecommerce has become a battleground for Alibaba and Amazon, the Philippines is due to see an increase in digital advertising levels this year, and Coca-Cola has received praise for a new ad campaign. … Read More

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South Korea’s Most Popular Ecommerce Site Revealed

Global Marketing News – 6th March 2017 South Korea’s most popular ecommerce site has been revealed to be 11Street, Apple Pay is struggling to find success in China, and YouTube has announced its own streaming app. Visit Webcertain.tv to watch the full bulletin or to … Read More

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Brexit To Complicate UK Ecommerce

Global Marketing News – 1st March 2017 UK international retail is expected to become more complex post-Brexit, WhatsApp has overtaken Facebook as the leading social network in the Netherlands, and the Indian payments service Paytm has launched its own ecommerce … Read More

Google Discontinues Its Site Search Tool

Global Marketing News – 24th February 2017 Google has announced that it is to discontinue its Site Search tool, Indus OS is the second most popular operating system in India, and Baidu’s video platform iQiyi has received heavy investment. Visit Webcertain.tv to … Read More

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Yandex Reveals Impressive Growth In 2016

Global Marketing News – 21st February 2017 Yandex saw impressive growth in 2016, SoundCloud is to introduce programmatic audio ads, and mcommerce sales are set to double in the Asia Pacific region before 2020. Visit Webcertain.tv to watch the full bulletin or to watch … Read More

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Digital Ad Spend Set To Soar In South East Asia

Global Marketing News – 16th February 2017 Digital ad spend is expected to soar in South East Asia, YouTube has released a low-data app, and m-commerce in the US saw huge increases at the end of 2016. Visit Webcertain.tv to watch the full … Read More

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