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Cal O'Connell

Cal has been the Lead Videographer at Webcertain for nearly seven years, creating a whole range of digital video content. As his main passion, and with over ten years of experience, he also has a hand in making feature films, short films and other online content, as well as providing his voice (and sometimes his face) to videos. In addition to Webcertain’s content, he also plays a part in creating content for a wide selection of our clients!

Yandex Launches Fast-Loading Turbo Pages

Global Marketing News – 29th November 2017 Yandex has launched fast-loading Turbo pages, travel brands are increasingly taking part in Black Friday deals, and Google Shopping has rolled out several new features. Visit Webcertain.tv to watch the full bulletin or to watch a wide … Read More

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Singles’ Day 2017 Breaks Ecommerce Records In China

Global Marketing News – 17th November 2017 Singles’ Day 2017 broke ecommerce records in China, Facebook has introduced four new tools designed to help businesses advertise internationally, and advertisers on Snapchat can now add Context Cards to certain ad types. … Read More

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Apple Search Ads Launched In New Countries

Global Marketing News – 17th October 2017 Apple has made Search Ads available to advertisers in more countries, the Russian internet giant Yandex has launched a digital assistant called Alice, and research has found that ecommerce in Spain grew by … Read More

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New Ecommerce Site Launches In Middle East

Global Marketing News – 3rd October 2017 A new ecommerce site has launched in the Middle East, a leading Chinese search engine has launched a fact-checking feature, and new research has found that UK ecommerce sites need to improve their … Read More

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Google Appeals Against Antitrust Fine From The EU

Global Marketing News – 12th September 2017 Google has appealed against a massive antitrust fine from the EU, the Middle Eastern ecommerce giant Souq.com has acquired the ecommerce delivery marketplace Wing.ae, and Alipay has launched the capability to run mini … Read More

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Google Proposes Antitrust Shopping Fix To EU

Global Marketing News – 1st September 2017 Google has sent a proposed fix for its shopping service to the European Commission, Apple has announced that it is now accepting WeChat Pay as a payment method in China, and the European … Read More

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Top Ecommerce Trends Of 2017 Revealed

Global Marketing News – 29th August 2017 The most important ecommerce trends of 2017 have been revealed, younger social media users are moving away from Facebook, and research has found that 57% of all search traffic now comes from mobile … Read More

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Yandex.Direct Introduces Extended Text Ads

Global Marketing News – 22nd August 2017 Yandex.Direct has introduced Extended Text Ads, Quora Ads has launched retargeting, and Bing has opened its Dynamic Search Ads pilot to all US advertisers. Visit Webcertain.tv to watch the full bulletin or to watch a wide range … Read More

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