Amazon Steps Up Global Retail Domination

Global Marketing News – 12th February 2016 Amazon steps up global retail domination The international ecommerce giant Amazon is rumoured to be planning to launch a global distribution network called Dragon Boat. The scheme would help facilitate cross-border ecommerce on … Read More


WeChat Sets Its Eyes On Africa

Global Marketing News – 11th February 2016 WeChat sets its eyes on Africa The Chinese social app WeChat is setting its sights on the emerging African market. WeChat is a social network, messaging service, video and voice calling service and … Read More


Google Cracks Down On Black Hat SEO Tactics

Global Marketing News – 10th February 2016 Google cracks down on black hat SEO tactics Google has penalised a link network in Japan. The link network was using black hat SEO tactics, such as buying and selling links, to try … Read More


Luxury Retailer To Capitalise On European Ecommerce Growth

Global Marketing News – 9th February 2016 Luxury retailer Michael Kors to capitalise on European ecommerce growth The luxury fashion retailer Michael Kors has announced that it is going to expand its online presence internationally. It currently operates ecommerce websites … Read More


PPC Advertising Suffers Global Decline

Global Marketing News – 5th February 2016 PPC advertising suffers global decline Research by Adobe has revealed that the global online advertising landscape is undergoing some dramatic changes. Paid search advertising growth is on the decline as advertisers flock to … Read More


Global Instagram Adverts Top One Billion

Global Marketing News – 2nd February 2016 Global Instagram adverts top one billion Instagram is predicted to serve a whopping 1 billion adverts a month to users by the end of this quarter. It is also set to hit its … Read More


Mobile Trumps Desktop In UK Online Retail

Global Marketing News – 1st February 2016 Mobile trumps desktop in UK online retail Research by SimilarWeb has revealed that a staggering 65% of UK online retail traffic came from mobile phones last year. The sites with the biggest proportions … Read More


Is AI The Future Of Search?

Global Marketing News – 29th January 2016 Is AI the future of search? The leading Chinese tech company Baidu has announced that it will be investing more money in supercomputing technologies. Baidu’s President announced the news in a Bloomberg TV … Read More