This blog talks a lot about the opportunities connected with expanding to other markets – but can it work the other way around too? Is it likely that your home market will be “invaded” by marauding businesses who do the same thing you do? The short answer is yes because
It is all very well the international SEO community rattling on about Hreflang tags and the like – but if you are a global marketer what are your real options? Global SEOs face a daily conflict between their own internal politics and pressures – and the needs of the market
Google has revised the advice it is giving to owners of international websites with regard to using canonicals and hreflang tags. Just a month ago, the International Search Summit in San Jose was advised by the Google team on an approach to tagging global websites which comprised of combining canonical
Yesterday’s standing room only international SEO session at SMX Munich featured Johannes Müller of Google Zurich and one of Google’s most popular spokespeople, known in the forums as “johnmu.” In English, he typically goes under the name “John” so I’ll continue for this piece with that anglicised version of his
Google has announced “New markup for multilingual content” which has sigificant consequences for anyone running websites in more than one language or in more than one country. This includes those with different versions for English for the US and UK and also anyone running ONE version of English but using
The Financial Times is reporting today that Dealreporter.com (a subscription service) has details of a 400 page document spelling out accusations from complainants to the EU related to abuse of the search engine’s commercial dominance in Europe. The total list of complainants is now growing in length and includes, Foundem,
Strategically a very significant step was announced in eastern Europe today — Yandex’s video search system is to power Seznam as part of a wider partnership agreement! The video search service is at videa.seznam.cz and has been re-developed specifically for Seznam, the Czech language and its users. Seznam has a
The leading Russian search engine Yandex, announced yesterday that its revenues had grown by 65% in quarter 3 compared with the previous year. With a turnover of 5.2 billion Rubles ($161.9 million Rubles) and a profit of 1.8 billion Rubles, Yandex exceeded stock market expectations. CEO Arkady Volozh said, “Yandex
Since their highly successful IPO in May this year when Yandex’s shares increased in value 55% on day one and raised $1.3 billion, the speculation (especially from me) has not been when the company would launch into new markets – but which and when. This week Yandex finally put us
Yandex has launched a new approach to its search engine results pages. Following experiments which have been carried out during the summer, Yandex now has “Infinite Scrolling” search results pages. The way this works is that there is an additional button under the search results called “10 More Results”. On