Global Marketing News – 24th June 2016 JD Buys Walmart’s Chinese Online Store Retail giant Walmart, has announced that it has sold its Chinese ecommerce branch to the country’s second largest online store, JD. Yihaodian, which Walmart had previously paid 760 million dollars for the ownership of, specialises in groceries

Global Marketing News – 21st June 2016 Amazon Invests In Indian Ecommerce Amazon has significantly reduced the commission it takes from sellers in India, in order to undercut rivals Flipkart and Snapdeal. The move comes very soon after Flipkart came under fire, after it increased its commission in order to

Global Marketing News – 16th June 2016 India Uses Translation To Boost Online Growth Growth in India’s ecommerce market is down to the translation of language. Because the internet in the country has almost exclusively been conducted in English, it was only accessible to India’s most highly skilled and educated

Global Marketing News – 13th June 2016 Messaging app Line sets sights on global growth through IPO The South Korean messaging service, Line, is hoping to raise 3 billion US dollars in an IPO, in order to increase investment in new services. The company is set to be dual listed

Global Marketing News – 8th June 2016 Google Accelerated Mobile Pages expand to 6 new countries Google has expanded the use of its Accelerated Mobile Pages technology, or AMP, to 6 new countries. Until now it had only been available in the US version of its Google News app. The AMP

Global Marketing News – 3rd June 2016 PayPal stops processing payments in Turkey PayPal has announced the suspension of all business in Turkey, following the online payment company’s failure to acquire a newly formulated payments license in the country. After the Turkish government took the stance to bring tech businesses

Global Marketing News – 31st May 2016 EU unveils plans for a single digital market Companies like Google, Netflix and Royal Mail will be effected by new EU laws, designed to bring its ‘single market’, into the digital world. The new rules mean that Google will have to be more

Global Marketing News – 25th May 2016 Chinese censors write millions of “fake” social media comments a year Harvard University has conducted research into a leaked document from 2014, suggesting that the Chinese government pays supporters to help it write ‘fake’ comments on social media. The report found that the

Global Marketing News – 20th May 2016 Chinese ecommerce sites fail to attract foreign buyers The Chinese ecommerce market is failing to attract customers from across the world, as a new survey suggests that low percentages of people in other countries have ever bought something online from a Chinese vendor.

Global Marketing News – 17th May 2016 Study reveals differing click-through rates in the US and Europe Research company AdRoll has presented a comparison between click-through rates, or CTRs, of European countries and the United States. The original study was based in the States, before being carried out in Europe.