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Lyn Kan

Lyn is an SEO Strategist at Webcertain and works on international SEO projects for a range of clients across multiple sectors. She started as a Tracking Specialist and works surrounding web analytics as well as customising tracking script across various web analytics platforms: Google Web Analytics, Unica Web Analytics, Omniture, and the legacy Yahoo Web Analytics. She is a certified Google Web Analytics professional. Lyn has lived in Yorkshire since 2006. Originally from Malaysia, Lyn speaks English, Malay and Cantonese.
internaitonal content creation
Lyn Kan

Key Considerations For Effective International Content Creation

Content marketing has become key to successful marketing as the internet is increasingly present in our everyday lives. It is a powerful tool whether it’s for sales, brand awareness, social presence or increasing the significance of your website in the search engines. The launch of Google Panda and Hummingbird have

Lyn Kan March 20, 2014
SEO in Japan
Lyn Kan

SEO in Japan: An essential guide to Japanese search success

Search engine statistics are pretty elusive for Japan but there is light at the end of the tunnel! So what is the most popular search engine in Japan? Yahoo! Japan is very much powered by Google’s algorithm so I’d say focus on Google’s main ranking factors if you want to

Lyn Kan December 12, 2013