The BBC reports on the opening of the doors of EurID to allcomers trying to register one of the valuable .EU domains – now on a first come first served basis. Already 300,000 have used the sunrise period to register a domain where a previous claim existed – such as a trademark or trading history.
Markus Eggensperger of Lycos claims that “It’s the most important top level domain we have ever seen,” and “Eventually the .EU could rival the .com”.
As we say in the UK, that’s probably “poppycock” but then you never know. Still noone can say how .EUs will affect search engine rankings as the use of .fr or .de has been a very easy way to identify the country of a particular site.
Go and get you .Eu – but don’t switchover today!
One Response
If you’re doing business throughout Europe as opposed to just France or Germany I can see the value. I would imagine you want to have a multilingual site with a .eu extension.