Gemma Houghton

Google Introduces New Product Discovery Feature


Global Marketing News – 20th April 2017

Google has introduced a new feature called “Similar Items” to help with product discovery, mobile now accounts for over half of all B2C ecommerce sales in South Korea, and the Nigerian government has launched a social network for citizens of its largest city Lagos.

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Gemma Houghton

Gemma Houghton

Director of Marketing at Webcertain
Gemma has been working in international search for 10 years and leads Webcertain's marketing team. As well as managing Webcertain’s global online and offline marketing activities, she also organises and programs Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing and contributes regularly to the Webcertain blog. She has also spoken at conferences such as SES and SasCon and writes regularly for State of Digital. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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