Gemma Houghton

Yandex Enters Hungary With New App

yandex-travel-app-13102016

Global Marketing News – 13th October 2016

Yandex has expanded into Europe with a travel app, research has shown that syncing campaigns on TV and mobile bring benefits, and Turkish marketers are spending heavily on display ads.

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Gemma Houghton

Gemma Houghton

Marketing Manager at Webcertain
Gemma has been working in international search for 6 years and leads Webcertain's marketing team. As well as managing Webcertain’s global online and offline marketing activities, she also organises and programs WebCertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing and contributes regularly to the Webcertain blog. She has also spoken at conferences such as SES and SasCon and writes regularly for State of Digital. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing and a BA Joint Honors Degree in French and German.

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