According to The White African Blog, a new Ad network has been launched called Pamoja Media. Started by Joshua Wanyama (of AfricanPath) and Benin Mwangi (of Cheetah Index), it’s an ad network created to serve advertisers trying looking for a one-stop-shop for publishers in Africa, or that reach Africans in the diaspora.
Publisher requirements are quite high. Among other factors sites must have an Alexa ranking of 250,000 or better and a minimum of 2,000 pageviews per day. This looks like an interesting option for advertisers targeting the continent or publishers looking to monetize though.
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Nick Wilsdon
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