This week’s International Search Summit in London brought many interesting search and social media marketing topics to the table. Over the next couple of days key takeaways from the summit will be posted here on Multilingual Search, so stay tuned. Here are 5 tips to start off with (and sorry
Yandex, Russia’s leading search engine, recently disclosed its Q1 2012 financial results. Results exceeded analyst expectations, with revenues up 51 percent to $200.3 million, and net income up 53 percent to $43 million. Surely, such figures would make most company executives jump up and down, however, digging into the figures
In an article published this week, Diane Mermigas stated that “Facebook’s developing social search framework will be a catalyst for redefining and monetizing mobile, unleashing a torrent of new revenue and value that eventually will make its $100 billion IPO valuation look like child’s play.” Mermigas argues that Facebook’s endless
It’s no secret that mobile internet usage and ad spend are rapidly gaining on PCs, nor is the fact that digital overall is eating into traditional media’s share of the total ad market, with 2012 being the year where online ad spend in the U.S. is set to exceed that
With more than 513 million internet users, according to the 29th Statistical Report on Internet Development in China by the CNNIC, China is by far the world’s largest online market. Although already being the undisputed global champion in terms of number of netizens, China’s online population just keeps growing due
Two weeks ago, I had the pleasure of attending the International Search Summit in Munich. One of the sessions was held by Managing Director of Yandex Europe, Bernard Lukey, who provided insights into the online Russian marketplace and, needless to say, Yandex. One slide after the other indicated that online
Social Media Examiner recently released its 4th annual Social Media Marketing Report. The 42-page report sets out to uncover the “who, what, where, when and why” of social media marketing based on more than 3,800 responses from marketers across different markets (an overwhelming majority of respondents are based in the
In my last post here on Multilingual Search I listed 10 brief takeaways from ISS Munich. At the summit, Senior Strategy Consultant at the GlobalWebIndex, Brett Petersen, presented some of the key findings from the company’s sixth wave of research into the global consumer adoption of the internet across 27
Last week’s International Search Summit in Munich provided a wide range of in-depth quality sessions on international SEO, PPC and social media. Many of the recent developments and challenges that the international SEO community is currently facing were addressed at the summit – here are 10 key takeaways: 1. If
The survey on the international impact of Google Places can be filled out here. In February, Google sent out a list of 40 algorithm updates – a new record for the company’s monthly series on search quality. While much immediate attention has been given to Panda 3.3 and link valuation