The proportion of French advertising budgets is going out at an enormous rate. Now taking 6.4% of the total budget – but more significantly the rate of increase has grown from +78.1% in 2004 to +91.7% in the first quarter of 2005.
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This means online spend is doubling year on year – according to research for the French Interactive Advertising Bureau – IAB France.


Top takeaways from the International Social Summit 2025!
The International Social Summit 2025 took place last month and we were thrilled to welcome attendees from all around the world to enjoy a full day of learning and professional