According to the survey by Japan.Internet.com and JR Tokai express search, almost 80% of participants responded as they’ve used Google Japan.
Q: Do you use Google?
39.9%: Yes, sometimes
39.0%: Yes, always
18.2%: Have heard about it, but haven’t used it
3.0%: Not sure what Google is
Q: Which Google services do you like?
36.5%: Google Earth
6.0%: Gmail
4.8%: Picasa
3.3%: Blogger
The survey was conducted with 331 Japanese between the age of 20 and 60. 70% male and 30% female.
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Motoko Hunt
President & Search Marketing Strategist at AJPR
Motoko Hunt manages the SEO for all of Adobe's properties in Japan and the
APAC region. Prior to joining Adobe, Motoko established AJPR in 1998; she
has been providing search marketing consulting services targeting Japan and
Asia to companies around the world. Her services have made a big impact on
the search marketing campaigns of some of the world's most popular
multi-national brands. A number of her articles have been published on industry
websites and printed media including MultiLingual Computing and the International
Journal of Localisation. She also writes about the Japanese online market on her
blog at AJPR and contributes to several online magazines in Japan and Asia.
She served as a member of the board of directors of SEMPO in 2010-2012, and
is a chairperson of the SEMPO Asia-Pacific Committee.
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