Nokia’s Digital Strategy Manager Steve Capone will be speaking on “How to run a global SEM business” at the International Search Summit on 13th May in London. The session will consider various models for managing international search campaigns, from the perspective of a major global brand with multiple websites in multiple languages.
Early Bird Tickets for the Summit are now on sale. Other sessions include Mobile Search in Europe, Non-Latin IDNs and International Twitter Strategies.
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Gemma Houghton
Director of Marketing at Webcertain
Gemma has worked in international search marketing for over ten years and is Director of Marketing at Webcertain, overseeing all marketing activities for the Group. She also organises and programmes Webcertain's International Search Summit, a search marketing conference focusing on international and multilingual online marketing which runs across Europe and the US. Gemma holds a Professional Diploma in Marketing from the Chartered Institute of Marketing, a Diploma in Management and Leadership from the Chartered Management Institute, and a BA joint honours degree in French and German.
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