Webcertain blog

Programmatic Advertising Surges Ahead In Europe

programmatic-advertising-europe-22092016

Global Marketing News – 22nd September 2016

Data from IAB Europe has revealed that European programmatic advertising has jumped by over 70% in the last calendar year, the British fashion retailer New Look has started the process of launching in the German online market, and a new travel app has been launched by Google.

Visit Webcertain.tv to watch the full bulletin or to watch a wide range of interviews with digital marketing professionals.

Leave a reply

Your email address will not be published. Required fields are marked *

Share the post:

Recent blog posts

Elin Box

How international expansion can save your business

The impact of economic uncertainty on a business can be huge: reduced customer spending, supply chain disruptions, and ultimately, the reduced ability to do business and be profitable. However, mitigating

Sean McCurry

6 steps to get started with accessibility

Accessibility is not just a legal requirement – it is a commitment to inclusivity and a social responsibility that all businesses should take seriously. Being accessible means reaching a broader