Webcertain blog

Blog Author Archive

Why Is Google+ Important For Your International Business?
Maria Hardie

Why Is Google+ Important For Your International Business?

Google+ has been described by some in the online marketing sector as Google’s answer to Facebook; however, Google considers Google+ as a “social layer” which enhances its online properties and which can be used to collect social signals, rather than just a traditional networking website such as Facebook or Twitter.

tuenti
Maria Hardie

Can Local Social Networks Fight Off Facebook? The Example Of Tuenti

In the last few years, social networks have become a part of our everyday life. Facebook hit 1.1 active billion users in March 2013 and continues to grow (last figures show almost 1.2 billion), and there are almost 650 million registered Twitter users. However, the social world doesn’t start and

localising different varieties of Spanish
Maria Hardie

The Challenges Of Website Optimisation Across Spanish Speaking Markets

I am sure that my colleagues will agree that being an Account Manager for an International Digital Marketing agency poses different challenges and questions that you probably wouldn’t face if you were working on local campaigns only. Everything we do on our everyday jobs is looked at through an international