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Thailand

Digital marketing in Asia in 2024

If you are an international digital marketer with experience targeting the Asian market, then you will know that you cannot treat the vast continent of “Asia” as one singular entity. As well as the obvious differences in language between countries, … Read More

6 markets with an unexpected top social network

When you think of social media, the first thing that probably comes to mind is a Meta platform, such as Facebook, Instagram or WhatsApp. Indeed, when I wrote the recently-published Webcertain search and social report 2023, I found that these … Read More

5 markets where TikTok is wildly popular

TikTok has exploded in popularity around the world ever since its international launch in 2017. The short-form video platform is currently available in over 150 markets and has over 1 billion active users. Yes, you read that right, over 1 … Read More

SEMPO expands the reach to APAC region

Search Engine Marketing Professional Organization (SEMPO) announced its launch of SEMPO APAC Committee. SEMPO APAC plans and organizes SEMPO activities in the Asia-Pacific region to educate the market, grow membership and awareness of the Online & Search Marketing Industry, as … Read More

.asia domain name to be launched

Foxnews reports that an organisation known as “DotAsia Organization Ltd” has had its application to run domain names in asian languages under the top level domain ‘.asia’ approved by the Internet Corporation for Assigned Names and Numbers. The domains will … Read More

LinguaWeb

A reader sent in a comment about the LinguaWeb search, which is a bilingual, Bahasa Melayu and English search engine. For those outside of Southeast Asia, Bahasa Melayu is a language spoken in Malaysia. It’s a Malaysian specific dialect of … Read More

Gmail now in Thai aids market penetration

Google is now offering Gmail in 9 additional languages including the Thai language character set. Users have always been able to read and write emails in Thai but now the whole Gmail interface can be viewed in the language. Anyone … Read More

Bridging the mobile gap in Thailand

An article in today’s Bangkok Post referenced a decision by M-Web to expand its online advertising/marketing business to include mobile phones. M-Web is a major player in the internet economy within Thailand and runs the Thai language portal sanook.com. The … Read More

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