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Elin Box

Elin is a Content Marketing Manager at Webcertain. She is responsible for Webcertain’s Self-learning platform, producing in-depth guides on a range of international digital marketing topics. She also helps run the Webcertain blog and is the writer of the Webcertain search and social report, an annual report summarising digital marketing best practices in over 50 countries. She is passionate about educating and empowering people to make the best decisions for their business and is proud to help share Webcertain’s wealth of digital marketing knowledge with the world. Elin is from the UK.

3 tips for digital marketing in Germany

Germany is an attractive prospect to many businesses looking to expand internationally, and there are several reasons why. The first reason is its size: it is a relatively large country, with a sizeable population, which means there will likely be … Read More

6 markets with an unexpected top social network

When you think of social media, the first thing that probably comes to mind is a Meta platform, such as Facebook, Instagram or WhatsApp. Indeed, when I wrote the recently-published Webcertain search and social report 2023, I found that these … Read More

6 markets where Instagram is wildly popular

Instagram is hugely popular all around the world. The image-based social platform currently has over 1 billion monthly active users, with the average Instagram user spending 29 minutes on the platform every single day. Its popularity has made it a … Read More

Top 5 most popular social platforms in China

Whenever you target an international market, it is important to properly research the platforms that your local target audience is using. This will help ensure that you focus your local marketing efforts in the right places, allowing you to properly … Read More

5 markets where TikTok is wildly popular

TikTok has exploded in popularity around the world ever since its international launch in 2017. The short-form video platform is currently available in over 150 markets and has over 1 billion active users. Yes, you read that right, over 1 … Read More

3 tips for digital marketing in Argentina

Argentina is an attractive prospect to many businesses looking to expand internationally, and there are several reasons why. The first reason is its size: it is a relatively large country, with a sizeable population, which means there will likely be … Read More

3 tips for digital marketing in the Netherlands

The Netherlands is an attractive prospect to many businesses looking to expand internationally, and there are several reasons why. The first reason is its digital maturity. As of November 2022, the Netherlands has a population of 17.2 million people. Of … Read More

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