Indonesia, Brazil and Venezuela are nations with the most tweeters, according to a comScore report which shows that global Twitter usage has increased 109% in the past year. While Indonesia recorded the most monthly visitors to the site, Latin America is the region experiencing the most growth, with an increase of 305% since mid-2009.
Asia-Pacific and the Middle East also demonstrated significant increases, followed by Europe, but there was a much more modest increase in North America, where Twitter has reached a higher maturity level.
With almost 75% of global internet users active on social networking sites every month, it is not surprising that the growth seen by sites like Twitter is so significant and this report serves to reinforce the potential opportunity available to international marketers who can use the Twitter effectively across global regions.
At the International Search Summit Seattle on October 6th, John Yunker will present some of the key findings from his international Twitter research and showcase examples of successful global Twitter campaigns. Early Bird Tickets are available.
Gemma Houghton
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