DeNA, who owns Japan’s biggest mobile SNS and gaming site “mobaga town”, announced its plan to set up a company in California. This is the first step of their plan to expand the market globally. The detail of the plan (services, opening date, etc.) was not announced.
Mobaga Town (mbga.jp) is currently one of the most popular mobile sites in Japan. In addition to SNS and gaming services, it provides services including shopping, news feed, decomail (email decoration tool).