Microsoft’s video sharing site, Soapbox, officially opened in Japan on March 12th. It’s a mirror image of English site, even to the sub-categories, which means that not many Japanese videos are available, yet.
In Japan, YouTube is very popular and they opened Japanese site in 2007. Also, NicoNico Douga is very popular with its unique comment function that comments submitted by viewers show up on video.
Introduction In this blog post, we will explore how global brands can harness social listening insights and apply them to grow their global success. We will look at the role
Introduction If your company is targeting international markets, then it is essential that you tailor your marketing campaigns to the local culture of each market. Culture profoundly affects the way
Generative AI (GenAI) is rapidly evolving from a tool marketers use to a strategic asset they design and control. Whilst early adoption focused on using pre-built AI models like ChatGPT,
