Whilst Denmark retains the top spot as the leading e-ready nation even beating the US, Slovakia has moved up 5 places in the rankings from a lowly 39th last year to 34th in 2005 in the latest e-readiness rankings from the Economist.
The Economist Intelligence Unit regularly publishes its e-readiness rankings which are a measure of the country’s e-business including such factors as broadband availability and mobile penetration. The latest report has also taken more account of public-access wireless ‘hotspots’.
European nations do well in the 65 nation study taking many of the top spots. The full list is available at the Economist Intelligence Unit – here is a list of the European nations in order of rank:
- Denmark 1st
- Sweden 3rd
- Switzerland 4th
- UK 5th
- Finland 6th
- Netherlands 8th
- Norway 9th
- Germany 12th
- Austria 14th
- Ireland 15th
- Belgium 17th
- France 19th
- Spain 23rd
- Italy 24th
- Portugal 25th
- Estonia 26th
- Slovenia 27th
- Greece 28th
- Czech republic 29th
- Hungary 30th
- Poland 32nd
- Slovakia 34th
- Latvia 37th
- Lithuania 40th
- Bulgaria 42nd
- Turkey 43rd
- Romania 47th
- Russia 52nd
- Ukraine 57th
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Andy Atkins-Kruger
CEO at Webcertain
Andy is the CEO of Webcertain. He is a trained linguist with 20 years of experience in international marketing, having helped major brand leaders with their advertising and public relations projects on five continents. Webcertain has been operating multilingual search marketing campaigns for over 15 years and is one of few agencies which only deal with international campaigns; the company doesn't deal in single market projects. Andy speaks regularly at conferences around the world.
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