Appfrica, web portal offering news related to African innovation, education and entrepreneurship in technology, published information and statistics on the current state of Internet penetration in Africa.
How to harness social listening for global brand success
Introduction In this blog post, we will explore how global brands can harness social listening insights and apply them to grow their global success. We will look at the role
Anna Milburn
April 30, 2025
One Response
It’s no secret that most African nations have no shot at making it anywhere near the top five on that list any time soon. There simply is a lack of the infrastructure required to truly see the numbers grow. And these are no small hurdles. Reliable electricity still only reaches 5% of the continent’s population. Consider also the fact that there aren’t enough gateways to the undersea cables that connect continents to the internet period. Thus, much of the African continent still connects via satellite which is slow and much harder (and more expensive) to scale.
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francis
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