The Internet Usage in Japan (by Net Ratings) reports that more than 2 million Japanese had accessed to “You Tube” even though the site is in English.
The number of Japanese users who access to “You Tube” has been rapidly increasing since December 2005, and reached to 2.12 million in March 2006. Average Japanese user accessed 3.2 times and spent 33 minutes at the site in March, which means Japanese users had more accesses and spent longer time at the site than average US users.
Most of them first visited “You Tube” from a link on blogs and community sites. 37% of Japanese users who accessed to “You Tube” are teenagers.
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