Motoko Hunt

GyaO! to become No1 Japanese video sharing site

It’s a known fact that Japanese are one of the top users of Social media in the world. Japan was the number 1 country by the number of YouTube users for years, and still now, Japanese spend most time on YouTube.

Back in April, Yahoo Japan organized GyaO! as its subsidiary, and started new Yahoo/GyaO! video sharing services. Since then, they were able to constantly grow the user base, and according to Nielsen’s report, they became the number 1 Japanese video sharing site in September with 11.9 million users.

YouTube is still the most popular video sharing site among Japanese with 22.48 million users. The previous most popular Japanese video sharing site, NicoNico Douga now has 8 million users.

The report also mentions that while Yahoo/GyaO! site has more users, their users visit the site less frequently and spend less time compared to NicoNico Douga and YouTube users.

Motoko Hunt

Motoko Hunt

President & Search Marketing Strategist at AJPR
Motoko Hunt manages the SEO for all of Adobe's properties in Japan and the APAC region. Prior to joining Adobe, Motoko established AJPR in 1998; she has been providing search marketing consulting services targeting Japan and Asia to companies around the world. Her services have made a big impact on the search marketing campaigns of some of the world's most popular multi-national brands. A number of her articles have been published on industry websites and printed media including MultiLingual Computing and the International Journal of Localisation. She also writes about the Japanese online market on her blog at AJPR and contributes to several online magazines in Japan and Asia. She served as a member of the board of directors of SEMPO in 2010-2012, and is a chairperson of the SEMPO Asia-Pacific Committee.

7 Responses to GyaO! to become No1 Japanese video sharing site

  1. Waka says:

    Yeah,… Gyao,… but try watching it outside of Japan. If they wanted to expand viewership, they’d let anybody watch it,… but NOooooooooooooo.

  2. hankerChinese says:

    It is very good.
    GyaO is number 1 in Japanese.

    http://www.hankerChinese.com is a best live online Chinese language school in Shanghai.
    Learn Chinese Online anywhere and anytime

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  4. Anders Online Marketing says:

    I am working with marketing in Denmark and is searching for inspiration in the digital world. Thanks for inspiration

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