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Microsoft opens online ad research center in China

Microsoft in a bid to keep up with Baidu, Yahoo! China and Google has opened an “adlab” in China. This research lab will focus on improving Microsoft’s pay per click advertising program, adCenter. Microsoft originally tested adCenter in Singapore. Source: … Read More

China search engine landscape article

Since my fellow contributing editors are providing information about regional search engines, I decided to post an article I wrote prior to speaking at Search Engine Strategies “Global Search Landscape” session in Chicago. Our own Andy Atkins-Kruger, Web Certain and … Read More

Yahoo! China to offer free websites for SME's

Yahoo! China will provide free websites for small and medium enterprises (SME’s) in a move to jumpstart e-commerce in China. It will also increase Yahoo! China’s base of businesses for advertising opportunities. With more than 23 million SMEs in China, … Read More

MSN expands multilingual search capabilities in Asia

MSN has licensed Basis Technology’s Rosette(R) language analyzers for Chinese and Japanese to assist with their efforts in the Asian search market. Microsoft has been using the Rosette Linguistic Platform since they launched MSN Search in late 2004. %GC_SERVICE=1211% “Asia … Read More

Keynote to undertake China search engines study

Keynote Systems (Nasdaq “KEYN”) a provider of e-business performance management services will undertake a study of China’s rapidly growing and highly competitive search engine market. The study will evalute Yahoo! China, Baidu, Google China and Sohu/Sogou incorporating 1,200 Chinese Internet … Read More

Alibaba rolls out a "new" Yahoo! China

As the Chinese search engine battle heats up, Alibaba’s Jack Ma sets his sights on the gold medal with a relaunch of Yahoo! China. Goodbye portal, hello search! According to investment bank Piper Jaffray, daily searches by Internet users in … Read More

Autonomy provides video search in China

Autonomy launched its service of a joint venture with China Netcom Broadband (CNCBB), one of China’s largest Internet companies, in an effort to upstage Google and Yahoo. This joint venture allows the Chinese to search the Internet for news and … Read More

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