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Kerin Foster

Keyword And Traffic Comparison Of Big UK Sites

Ecommerce and shopping online have become something of the norm in the past couple of years, and this holds true all over the world. It’s a digital age, and some businesses might have more difficulty than others getting used to it meanwhile consumers increasingly prefer the simplicity of sitting behind

Here's How Google Allocates Its Own Global PPC Ad Spend

Needless to say, Google is a global phenomenon that has taken the world by storm. Although search remains its core offering, the Mountain-View, California-based behemoth has gone well beyond search over the past decade and evolved into an internet services provider whose wide-reaching product portfolio is matched by few. With

YouTube Amplifies Ad Spend In Germany To Counter Copyright Issues

On the face of it, it may not seem as though YouTube would really have the dire need for any PPC efforts given it is a go-to website and household name for many. However, YouTube’s impressive scale and impact across various markets also mean that it has become a prime

Facebook advertising and global impressions: Adidas vs. Nike

Facebook is quickly becoming a larger means of advertising for many retailers all over the world, both large and small. With the use of new Facebook PPC intelligence, many aspects of social media promotion can be viewed and analyzed in a global spectrum. In this instance, we are going to

Facebook Top Ads: A Global Comparison

As a significant social media mogul, Facebook provides a prevalent means of advertising for countries all over the world, and being able to view the ads that are being run globally can prove to be quite revealing. Many assorted types of businesses and entities utilize Facebook as a marketing tactic