NetRatings’ report on Japanese main portal sites usage shows interesting facts.
It reports that people visit Yahoo Japan site spend most time on Yahoo Auction site (26%), which is much higher than Yahoo’s top page (15%). It also reports that people visit Google Japan site spend most time in Search (74%), and many people come to goo spend most time in Blog (23%).
Yahoo Japan:
– Auction pages (26%)
– Top page (15%)
– Mail pages (7%)
– News pages (7%)
– Search pages (6%)
Google Japan:
– Search pages (74%)
– Gmail pages (6%)
– Image search pages (5%)
– News pages (3%)
– Map service pages (2%)
MSN Japan:
– Mail pages (34%)
– MSN top page (21%)
– Search pages (17%)
goo:
– Blog pages (23%)
– Mail pages (8%)
– Top page (8%)
Yahoo still has far more visits than Google, but only 6% of those use the search function. hmmmm.