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WPP in Shopping Spree Buys 2 Companies in Brazil

Sir Martin´s WPP acquired online full service agency Midia Digital and search agency i-Cherry, both based out of Curitiba, south of Brazil. i-Cherry top executive is brazilian search pioneer Alexandre Kavinski. Here´s the official press release.

Facebook Hiring in Brazil

Social Networks are very popular in Brazil and Facebook decided to take advantage of that. Looking to expand its user base and searching for brand awareness opportunities, Facebook is hiring a Growth Manager. The opening is posted on FB´s website … Read More

MySpace will close operations in Brazil

As part of its efforts to revamp the international operations, internal sources from MySpace Brazil already confirmed that the office will remain open only until June 30th. MySpace opened its local office 2 years ago. Still remains a mistery what … Read More

SMX Sao Paulo 2009: Keynotes announced

SMX will arrive in Brazil for its second show on August 4th. Key notes were announced last week: Danny Sullivan, Erica Schmidt (Isobar) and SEMPO’s President Sara Houlobek are some of the international speakers. Unlike 2008, this year’s SMX SP … Read More

Ask.com messing up in Brazil

This is for those of you fans of international PPC: Ask.com is running a PPC campaign in Brazil trying to drive more users to its search engine. But when you do a search on Google for restaurante São Paulo (restaurant … Read More

SMX Brasil 2008: a good start

There are always room for improvements, but my overall impression of SMX São Paulo 2008 was positive. In order to avoid duplicated content 🙂 I’m linking to Sara Holoubek’s post at DM News.

SMX arrives in Brazil next month

SMX franchise will have its first edition in Brazil on August 7th and 8th. Among the key speakers are Bill Hunt, Director of Global Search Strategy at Neo@Ogilvy; Erica Schimdt, Global Search Director at ISOBAR, and Sara Houlobek, Consultant, DMNews … Read More

Yahoo! Go available in Brazil

Yahoo launched a few weeks ago the Yahoo Go application for mobile in Brazil. I have being using the 1.0 version in English for quite some time, but the new version keeps the same features, but now it’s avaiable in … Read More

IAB Brazil launches SEM glossary

IAB Brazil’s Search Engine Marketing Committee launched last week a SEM Glossary. Main objective is educate the market about main terms and definitions. The document is in portuguese and is available for download at IAB website Members of IAB Brazil … Read More

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