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International Search Summit – YANDEX

So all the metrics about secured pages are pretty much useless in this market. 33% of russians are weekly users about 19 million users – big growth potential There are mainly DSL connections Younger people (12-17) are most active with a peak in Moscow – typical of Russia, Moscow is like a separate country.

…Petersburg, other russian 30% other countries 12% Average price for click: high tech $ 0,31 Consulting $ 0,62 Tourism $ 0,34 B2B $ 0,66 (gowing down along with finance, and education) Yandex offers an English interface but not the best it could be presenting russian where English is not available Yandex offers premium and guaranteed positions – the most intensive way of promoting your site on Yandex search – then there is rotation.

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Russian Yandex Moves Closer to IPO

The Moscow Times reports that Yandex, the largest search engine in Russia, plans to raise $1.5b to $2b in a New York IPO this fall. Their source has said that these expectations are based on a preliminary valuation of Yandex … Read More

Russians Snub ICANN with IDN SU Registrations

As we reported back in February 2007, ICANN is still attempting to delete the obsolete SU (Soviet Union) extension but having little success. While they have managed to decommission the .YU (Yogoslavia) extension successfully they are finding rebellion among Russian … Read More

Russian WebMoney system: free PDF magazine

If you’re considering targeting the Russian audience, one of the first hurdles to overcome is how to deal with the local online payment methods. Credit cards have started to be distributed but they are expensive, with high interest rates, activation … Read More

Russian Yandex Hands Out Free Kaspersky Anti-Virus

Yandex, the leading search engine portal in Russia has signed a deal with Kaspersky Anti-Virus to bundle their product into their desktop application, Ya Online. Ya Online is free desktop software, which connects to their mail service (Yandex Post), allows … Read More

New IPO Rumours for Russian Yandex

The Moscow Times reports that the leading Russian search engine, Yandex, plans for float shares in an IPO on New York’s Nasdaq stock exchange this fall. They have accredited this to a “banking source with knowledge of the matter”. Yandex … Read More