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Russian Yandex goes after the Long Tail

Yandex, Russia’s leading search engine, has reduced the minimum cost per click from $0.10c to 0.01c (30 kopecks) in their contextual advertising program. This should allow users to start using Yandex more effectively for the PPC long tail, as they … Read More

Personal wealth in Russia to grow at 12%

The Boston Consulting Group has released a report showing that the personal financial wealth of Russians will grow faster than anywhere else on the planet, save India. Buoyed by a flood of cash from oil and gas exports, the value … Read More

Russian Yandex opening St. Petersburg office

Yandex opened a new office in St. Petersburg today, expanding out of their Moscow base. Andrey Ivanov, who previously led the Russian branch of the Borland company, will be head of the operation. In the first months the tasks of … Read More

Clampdown continues on Russian gambling

Times have got harder for the online gambling industry in Russia as Rambler, the No.2 search engine has decided to stop accepting PPC advertising for the gambling/poker sector. Earlier this year I reported on the new law introduced to restrict … Read More

5th Birthday for Yandex Direct in Russia

Today is the 5th Birthday of Yandex Direct, the leading contexual advertising system in Russia (think Adwords). The service was born on 31st July 2001 and powers both the Yandex search engine as well as several other leading Runet sites. … Read More

Russian President Putin on Yandex

The Russian search engine Yandex is partnering with the BBC to collect questions for a special interactive session with President Putin to be held on the 6th July 2006 at 1400BST. “We understand that the number of question will greatly … Read More

Google signs with Russian mobile provider

Google signed its first accord with VimpelCom, a Russian mobile phone company today, making the search engine available to users on their handsets. “This partnership is very exciting. We are making more of a commitment to Russia,” Dennis Woodside, Google’s … Read More

Moscow Wi-Fi Network to reach 4m homes

Information week is carrying the news that Nortel and Golden Telecom, a large Russian Internet service provider, are teaming up to build a large Wi-Fi mesh network in Moscow. The companies said that the network will provide access to about … Read More

Yandex pushing Russian internet access

As anyone who studies the Russian internet market knows, internet access is a key problem. While ADSL/SDSL high speed connections overtook dial-up for the first time this March this growth primarily reflects the situation in the large cities, such as … Read More

Russian Nigma joins forces with Softmart

Nigma.ru, the Russian search engine run and supported by Moscow State University, has announced a partnership with Softmart.ru, a leading hardware provider in the country. The main result of this deal is the provision of 100 new high performance servers, … Read More

New club for Russian search leaders

Last weekend saw the launch of the first Internet and Business conference to be held in Russia. It was a prestigious event and most of the companies and individuals shaping the new Runet were in appearance. With the current surge … Read More

Russian Yandex release auto-focus PPC tool

Yandex, the Russian mega-portal, have released a new auto-focus tool for their PPC system, Yandex Direct. This will give marketers the ability to let the system select similar keyword terms for their adverts. As you might expect the auto-focus is … Read More