A UK ad group has called upon YouTube and Facebook to agree to a list of advertising standards, Google is expanding its Universal App Campaigns tool, and Facebook is testing a new targeting feature that focuses on brick-and-mortar consumers.
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The International Social Summit 2025 took place last month and we were thrilled to welcome attendees from all around the world to enjoy a full day of learning and professional
One of the biggest reasons businesses fail in new international markets? A lack of localisation. This does not just mean translating a website, but making sure every aspect of a
The impact of economic uncertainty on a business can be huge: reduced customer spending, supply chain disruptions, and ultimately, the reduced ability to do business and be profitable. However, mitigating
