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Elin Box

Elin is a Content Marketing Manager at Webcertain. She is responsible for Webcertain’s Self-learning platform, producing in-depth guides on a range of international digital marketing topics. She also helps run the Webcertain blog and is the writer of the Webcertain search and social report, an annual report summarising digital marketing best practices in over 50 countries. She is passionate about educating and empowering people to make the best decisions for their business and is proud to help share Webcertain’s wealth of digital marketing knowledge with the world. Elin is from the UK.
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Amazon Winning India’s Ecommerce Battle

Global Marketing News – 24th October 2017 Amazon is winning India’s ecommerce battle, Facebook has begun testing virtual reality posts in its News Feed, and research has found that offering free delivery is a very good way of enticing UK … Read More

google-shopping-eu-antitrust-29092017

Google Announces Shock Change To Comply With EU Ruling

Global Marketing News – 29th September 2017 Google has announced drastic new changes to comply with the European Commission’s antitrust ruling; Google, Naver and Kakao have entered into fierce competition in South Korea; and research has found that shopping apps … Read More

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Mobile Payments: What Options Are Out There?

Mobile payments are getting more and more popular worldwide, and it is vital for businesses to offer mobile payment options when it comes to their international strategy. Mobile payments are transactions made or received on a mobile device, and there … Read More

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Facebook Rolls Out New Video Platform

Global Marketing News – 5th September 2017 Facebook is rolling out its Watch video platform in the US, Google is launching an AdSense beta test to users, and ecommerce is experiencing a boom in Brazil. Visit Webcertain.tv to watch the full bulletin or to … Read More

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Google Doubles Number Of Sitelinks Available

Global Marketing News – 31st August 2017 Google has doubled the number of sitelinks available to advertisers, Facebook is set to remove a number of its boosted post options, and research has found that social media advertising has a minimal … Read More

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Bing Search Engine Market Share Higher Than Expected

Global Marketing News – 24th August 2017 Microsoft says Bing is doing better than is widely thought, eBay has opened its US marketplace to Africa, and Google has made a stand against a planned levy. Visit Webcertain.tv to watch the full bulletin or to … Read More

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WeChat Nears 1 Billion Users

Global Marketing News – 21st August 2017 WeChat is nearing one billion active users, Google is testing a ‘Lite’ version of its search app, and research has found that 20% of marketing emails never reach their intended target. Visit Webcertain.tv to watch … Read More

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Baidu Partners Up With JD.com

Global Marketing News – 16th August 2017 Baidu has signed a new deal with JD.com to improve online shopping, mobile online-use in 16 to 24-year olds is becoming more popular than other devices combined, and Google has added more languages … Read More

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Pinterest Launches Autoplay Promoted Video Ads

Global Marketing News – 11th August 2017 Pinterest has launched autoplay video ads worldwide, 27% of internet users in the Middle East and Africa are mobile-only, and Marriott is seeing success on Snapchat. Visit Webcertain.tv to watch the full bulletin or to watch a … Read More

UK Proposes New Right To Be Forgotten Law

Global Marketing News – 8th August 2017 The UK government has proposed a new law that could give Britons the “right to be forgotten”, the ecommerce giant Tencent is taking its red packets service to India, and the role of … Read More

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Flipkart Acquires eBay India

Global Marketing News – 3rd August 2017 Flipkart has acquired eBay India, Walmart is approaching foreign sellers in an attempt to take on Amazon, and Naver has introduced search technology designed to remove obscene images. Visit Webcertain.tv to watch the full bulletin or to … Read More

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Baidu Joins Forces With PayPal

Global Marketing News – 31st July 2017 Baidu has joined forces with PayPal, Google has started trialling auto-play videos on its search results page, and it has been predicted that KakaoTalk will have 31 million users by the end of … Read More

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Chinese Tech Giants Join Forces

Global Marketing News – 26th July 2017 Four Chinese tech giants have joined forces to invest in a telecoms company, a study has investigated the impact of right-hand side ads being removed from Google, and ecommerce in Germany is on … Read More

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