Global Marketing News – 14th April 2016 Phenomenal internet growth predicted for the Middle East The number of Arab internet users is growing dramatically. A study by Orient Planet Research predicts that internet penetration in the Arab world will hit 55% by 2018, up from just 38% in 2014. It

Global Marketing News – 11th April 2016 Zimbabwe to implement China-style internet censorship regime Zimbabwe’s President Mugabe has expressed a desire to introduce Chinese-style internet censorship rules to the country. In a speech that praised the usefulness of the internet for news and education purposes, he also warned of the

Global Marketing News – 6th April 2016 China denies controversial draft law would block all foreign sites The Chinese government has denied that a controversial draft law to do with domain names would block all foreign websites in the country. The proposed law says that Chinese websites must register their

Global Marketing News – 1st April 2016 Periscope reveals its success as it turns one year old The Twitter-owned live video streaming app Periscope is now one year old. The social media company celebrated the milestone by sharing some new figures about the live streaming app. It revealed that Periscope

Global Marketing News –29th March 2016 Apple may face challenges in Indian mobile market Apple is launching its new iPhone SE smartphone, but analysts are predicting it may struggle in the Indian market. The iPhone SE has a 4 inch screen, the same quality processor and camera as is found

Global marketing news – 22 March 2016 Bitcoin adoption is surging in Latin America Bitcoin is one of the most popular virtual currencies in the world. In 2015, the number of people in Latin America who used the virtual currency rose by a staggering 1,750% approximately. Argentina has the largest

Global Marketing News –18th March 2016 Gender gap in internet use is worldwide problem Levels of digital access and smartphone ownership are higher amongst men than women across the world, according to research by Pew Research Center. The gender gap is largest in Africa, with Nigeria being the country with

Global Marketing News –16th March 2016 Baidu is NOT the top mobile advertiser in China The Chinese ecommerce giant Alibaba is the dominant website in the Chinese mobile advertising market. Mobile advertisers are spending more money on ads on Alibaba than on rivals Baidu and Tencent. Alibaba is one of

Global Marketing News –11th March 2016 Surprising leaders in French social media revealed Research by Génération Numérique has revealed the most popular social networks amongst children aged 11 to 18 in France. Facebook is the most popular social network, cited by 37% of respondents as the social network they used

Global Marketing News – 9th March 2016 Lucrative opportunity for Canadian businesses revealed Americans are increasingly buying items from Canadian ecommerce sites, indicating a lucrative opportunity for Canadian businesses. PayPal reported a 20% increase in spending by Americans on Canadian ecommerce sites last year, with spending hitting 3.2 billion US