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Asia

6 markets where Instagram is wildly popular

Instagram is hugely popular all around the world. The image-based social platform currently has over 1 billion monthly active users, with the average Instagram user spending 29 minutes on the platform every single day. Its popularity has made it a … Read More

Top 5 most popular social platforms in China

Whenever you target an international market, it is important to properly research the platforms that your local target audience is using. This will help ensure that you focus your local marketing efforts in the right places, allowing you to properly … Read More

3 tips for using Zhihu for marketing

This blog post was updated on 29 September 2022. Zhihu is the most popular question and answer website in China. This makes it an appealing platform for your brand to engage in marketing activities on, if you want to succeed … Read More

3 tips for digital marketing in Japan

This blog post was updated on 31 January 2023. The Japanese market is wealthy and digitally mature, making it very attractive to businesses wanting to expand internationally. However, the digital landscape of Japan is as unique as it is advanced, … Read More

3 tips for digital marketing in the Philippines

This blog post was updated on 26 October 2023. With a young, tech-savvy population and a growing middle class, the Philippines is a demographic sweet spot for global brands. As such, more and more businesses are turning their attention to … Read More

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